Data-driven Tribe Journal
All posts about Marketing
SEO Is Dead, Again. This Time, It's Not Coming Back.
Google’s AI box is eating your visibility. Now what are you going to do about it?
A Decision-Making Framework to Stop Bleeding Time and Focus
A five-question system to stop paying the 'Indecision Tax' and start making truly strategic decisions.
Your Small Business Online Marketing Strategy in 30 Minutes
Build a real marketing roadmap for your business - in less time than a lunch break.
How the 5W+H Framework Turns Vague Ideas Into Working Plans
Answer these six questions to bring structure to your next campaign, message, or creative brief.
Fix Your Site Fast: Website Audit Checklist for Small Business
Losing leads to a weak website? Fix it fast with this free checklist.
Why Your Customer Testimonials Aren’t Working
The difference between a nice quote and a sales asset is one clear shift.
Cures Sell. Prevention Doesn’t - Until It Hurts
If your product solves tomorrow’s problem, this is how to sell it today.
The Hidden Psychology of Collecting: How Brands Hook You
How scarcity, surprise, and emotion turn objects into must-have obsessions.
Why You Should Claim Your Personal Domain Today
A simple, low-cost step to take control of how you show up online - even if you don’t have a website (yet)
Turning No Into Regret with Loss Aversion
Boost conversions by framing offers around what users lose when they say no
People Share Ads That Make Them Look Good
The most shareable ads make people feel smart, helpful, or ahead of the curve for sharing them.
The Power of Imperfection: Why "Ugly" Ads Work
Raw, honest, and unfiltered beats flawless when it comes to trust
Retargeting Isn’t Annoying - If You Do It Right
If your follow-up ad says the same thing as your first, you're not retargeting - you're repeating.
Why Bragging About AI Might Be Costing You Customers
Bragging about your tech might boost your ego - but does it actually earn your customer’s trust?
What Most Marketers Miss: Market Sophistication
It’s not enough to know your audience’s pain. You need to know how many solutions they’ve already been pitched.
Your Offer Isn’t About You. It’s About Them.
You’re not selling a product or service. You’re selling a better version of your customer’s life.